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Have you ever dreamed of starting your own home-based writing business? Have you been hesitant to put your plans into action? This comprehensive guide contains all the necessary tools and strategies you need to successfully launch and grow your own business. Author Lucy Parker, a successful home-based writer, shares her experiences and down-to-earth advice on every aspect of setting up and running a thriving home-based business. She shows you how to develop a business plan, estimate your start-up costs, price your services, and stay profitable once you're in business. From painless record keeping to savvy marketing techniques, her step-by-step methods are realistic, innovative, and easy to understand. Whether you want to earn your living writing advertising copy, producing flyers and brochures, or ghostwriting, with this guide at your side (or next to your computer) you may soon experience the satisfaction of building your own home-based business. Learn all about: Honing your writing skills; buying the right computer equipment; getting clients and referrals; effective networking; using the internet as a resource; bidding competitively; outshining the competition; controlling start-up costs; establishing a daily schedule; getting paid. Other special features include business-success worksheets, prospect-information forms, estimating forms, job-log and job-control forms, checklist of sixty key client types, guidelines for software selection and more.

Describes 101 popular home-based businesses, exploring the planning, set-up, management, and technical requirements of each and offering advice on designing effective Web sites and optimizing Web marketing opportunities.

Internet Competitive Intelligence - Internet Competitive Intelligence (ICI) is a continuous process involving legal and ethical information gathering and analysis, using mostly Internet. One of the fastest growing elements of business research, ICI provides the ability to competently monitor the company's competitive environment and enables managers to make informed decisions about marketing, product development and other key business strategies.

Multi-level marketing - Multi-level marketing (MLM) (also called network marketing (NM)) is a business model which utilizes a combination of direct marketing and franchising. Typically, individuals become associated with a parent company in an independent contractor relationship.

Internet marketing - Internet marketing is the use of the Internet to advertise and sell goods and services. Internet Marketing includes pay per click advertising, banner ads, e-mail marketing, search engine marketing (including search engine optimization), blog marketing, and article marketing.

Home Internet Solution - Home Internet Solution (HIS) is a DSL technology for Internet access developed by the Swedish telephone company Ericsson.

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